15 Of The Most Creative Flyer Designs Ever

A guest post by Josh is a print design enthusiast, currently based in the UK. He has a passion for all things colourful and loves any designs that make use of his favourite colour (blue).

Flyers are everywhere. If you run a brick and mortar business, you’re probably sick of getting flyers pushed through your door every single day of the week.

While printed flyers can be one of the best marketing tactics for a business, the majority of flyers that we see on a day-to-day basis are far from creative. They usually just feature bog-standard stock photography and uninspiring font choices.

So, if you’re looking into creating an eye-catching flyer for your business and want to ensure that you get the ROI you deserve, take a look at the flyers below for some serious inspiration.

1 – Cook&Book

flyer 1

Cook&Book is a bookstore located in Brussels, Belgium and this flyer was created to advertise a themed Christmas market.

The creator of the flyer was a French graphic designer named Julie Joanny, and as you can see, it features a super creative (and somewhat unlikely) design.

It’s designed to look like a themed Christmas jumper. However, for whatever strange reason, the Christmas jumper appears to have knitted shark designs on it. Whatever the reason may be, it seems to work.

As you pull on the collar out of the jumper, an orange flyer is revealed with more details about the event.

2 – Tracy Chapman

flyer 2

This flyer was created to advertise an event at The Fillmore on August 21st and 22nd 2009.

Clearly, it is one of the more creative flyers out there and features a somewhat whimsical design that – although rather simplistic in it’s appearance – creates a vision of the quirky event to come.

The flyer is kept pretty minimalistic; it features very little aside from the main details and a beautifully designed guitar neck illustration. It works perfectly though.

3 – Mehrblick

flyer 3

Mehrblick is an electronic music festival that takes place annually in Germany.

As you might expect from such an event, it has a clear target demographic of relatively young, creative, electronic music lovers.

The quirky design of this flyer caters perfectly to such an audience, while also offering all of the details one might need in order to attend the event.

Despite being largely colourless, the design is extremely eye-catching and manages to attract your attention from a distance, just like a good flyer should.

4 – CSUS Spring Show 2011

flyer 4

The CSUS Spring Show is an event organised by California State University on behalf of its students.

In 2011, the university commissioned Christine Jackson – a Sacramento-based designer – to create this flyer in order to promote the event.

It’s a relatively simple design and much like the flyer featured above, colour has been used rather sparingly.

The threading effect of the design is supposed to demonstrate the connectivity of the various departments in the university. The back of the flyer is similarly designed, and offers further details about the event.

5 – Drop Inn Hostel

flyer 5

Although the shapes of most flyers are quite consistent with one another (i.e. a relatively standard rectangular shape), who says that flyers all have to be the same shape?

The Drop Inn Hostel has gone against the grain with this clever flyer design that has been designed in the shape of the letter “O”.

The flyer reads, “We dropped our ‘o’. Drop Inn and return it to us”.

Despite having such a small surface area for any other information, the flyer manages to pack on all of the details needed including the address, bus routes and more.

6 – Joanna Kosinska

flyer 6

Joanna Kosinska is a graphic designer based in the UK and clearly, she’s done a great job of showcasing her creativity with this flyer.

The flyer is actually quite large (A3) and folds out to reveal more information. The front cover is a beautifully illustrated design that really grabs your attention, while the inner pages of the flyer are simple, clean and present a clear message.

One side of the flyer tells you a little more about Joanna herself, while the other offers a sort-of condensed version of her portfolio, showcasing some of her favourite work.

7 – Manage Your Day-to-Day

flyer 7

Manage Your Day-to-Day is a book by 99U, which talks about the way we currently work, and how things need to change.

To promote the book, a few designers from Behance created this folding flyer that – as it unfolds – aims to teach you more about the book.

The inner pages contain more information about the book itself but when the flyer is fully unfolded, it features a motivational quote in large, bold letters.

The aim here is to offer something of lasting value in the flyer itself; when fully unfolded, the aim is for the flyer to be used as a poster rather than a flyer.

8 – Muah

flyer 8

Muah is a festival that takes place in August each year and to promote it, the Czechoslovakian design studio, Anymade, was hired to produce this flyer design.

It’s a rather experimental flyer and the layout is far from ordinary, but somehow, the design just works.

A lot of effort went into the design of this flyer too; it features a custom typeface and was printed in a limited edition run featuring this beautifully crafted colour combination.

It’s certainly eye-catching, even from a distance.

9 – Bischi Bike Flyer

flyer 9

We’re not 100% certain what this flyer is promoting exactly (as we don’t speak German), but we’re guessing it has something to do with bikes (good guess, right?).

The interesting thing about this flyer is that the imagery is completely black and white; the only colour on the flyer comes from the large text printed over the image and the headings on the back.

This somewhat odd design choice seems to work, as the flyer is extremely eye-catching. It’s also highly readable thanks to the use of white space on the rear of the flyer.

10 – Stampede

flyer 10

Stampede is the name of a “rock night” at a club in London, UK. It takes place every Monday and as with most club nights, great promotion can make or break the night.

This beautiful flyer was created by Michael Higginson, the Creative Project Assistant for the event, and features a grungy yet refined design.

The horse design on the flyer was actually created solely from circles of varying sizes (you can see the design process on Behance) and results in an eye-catching centrepiece.

11 – Portfolio Points 2011

flyer 11

Aron Jancso created this stunning flyer design on behalf of Portfolio Points – an event taking place in Budapest Hungary – in 2011.

Aron specialises in typography design and clearly, it shows. The flyer itself features one of Arons unique typographic creations, which serves as the main focal point of the design.

The rest of the flyer is relatively basic, which allows the typography to serve as the main eye-catching feature.

It’s colourful, quirky, and exceptionally creative.

12 – Isometric Exhibition

flyer 12

The Isometric Exhibition takes place in Paris, France for a period of 2 – 3 weeks every year.

This flyer design plays on the subject nature and title of the event by incorporating “isometric” features into the design, giving the flyer a sort-of 3D effect.

The rest of the design is relatively plain and understated. Despite being large and clear, the typography is a plain sans-serif typeface that purposely doesn’t detract from the main focal point of the design: the isometric illustration.

13 – Prism

flyer 13

Prism commissioned Emphase Sarl, a graphic designer based in Switzerland, to create this extremely clean and modern flyer.

The flyer makes excellent use of high quality imagery without looking too cluttered. This is thanks to the creative use of shapes to help split up the various sections of the design.

The designer also makes use of one typeface, Helvetica, to create a consistency throughout.

This flyer crops up time and time again as one of the most creative flyers out there, and it’s easy to see why.

14 – Renegade Craft Fair

flyer 14

Renegade Craft Fair regularly creates exceptionally creative flyers, but this one has to be one of their best.

As you can see, the flyer has been designed to represent a woolly hat. On the woolly hat, the flyer presents all of the details about the sale (i.e. when it starts, where it is, what’s on offer, etc.).

It’s a very simple design, but it captures your attention with ease. The typography that has been used is elegant yet fun, while the light blue background further ensures that the flyer grabs your attention from a distance.

15 – Lamania

flyer 15

Alex Tass, a graphic designer based in Bucharest, Romania, created this flyer a few years ago for a clubbing event.

As you can see, the main focal point of the flyer is the “coloured heads” design. While the rest of the flyer is relatively plain and understated, the colourful heads are extremely bright and really grab your attention.

What’s more, the heads also appear to be illustrated on top of lollipop sticks. This quirky design certainly helps to pique your curiosity.

 

 

 

10 Cool New Brochure Designs

A guest post by Brian Morris, who writes for the PsPrint Design & Printing Blog.

Brochures can be some of the most powerful marketing tools you ever deploy, so long as you incorporate a strategic approach to planning, designing and distributing your brochures. Start with a goal for each brochure you create. Your goal could be to educate, to increase brand awareness, or to motivate a specific action such as visiting a URL, downloading an app, calling a phone number, or visiting your location. Once you have your goal in mind, you can draft copy and craft a design that together to achieve it. Understand your target audience, and you can then distribute your brochures to locations and mailboxes that reach your customer base. Thus, you’ll have a brochure that’s primed for success.

One of the best ways to ensure your brochure is a success is to craft a unique and original design that commands customer attention. Here are 10 cool new brochure designs to inspire you to craft your own winning brochure.

1. Werewolf Museum by Bruce Ting-Yu Chen

Possibly the coolest museum in the history of all man (and wolf) kind. If you’re going to San Francisco…

Werewolf brochure

2. Bike to School and Work Day by Tiffany Hsu

This unique and attention-getting brochure folds out into a map demarcating “celebration stations.”

Bike to School Brochure

3. Columna America by Studio Rockiki and Sciborowski

A clean, elegant brochure with a bold interior layout for a corporate, yet cutting-edge, look.

Columna Brochure Design

Columna America Brochure

4. Hough Waves Brochure by Hanne Svensson

No matter your industry, if you’re a designer then your marketing collateral should conform to high standards.

Hough Waves Brochure Design

Hough Waves Brochure Design

5. FujiFilm Brochure by Eleanor Nelson

Some brochures have to relay a lot of complex information. This designer was able to make all that copy manageable through intelligent use of visuals and white space.Fuli Brochure Design

6. Chameleon Brochure by Adela Rinadi

I love how this brochure design maintains its theme with a textured background and large chameleon images.

Chameleon Brochure Design


7. Hufschmid Guitars Brochure by Jeffrey Cajucom

Promoting your brand image with your brochure design is important, and the designer for this brochure nailed the attitude of a guitar company.

Hufschmid Guitars Brochure Design

8. Cedar Point Locomotive Anniversary Brochure by Erin Gray

This brochure design features a vintage look for the 45th anniversary of an amusement park icon.

cedar Point Brochure Design

9. Kidrobot Promo Brochure by Jewelyn Butron

I like how this brochure retains the service theme with a graph paper background, yet makes the product seem fun and inviting with bright colors and images.

Kidrobot flyer design

10.VESPA Brochure by Justin Quitevis

Another fun and light brochure design, lending the essence of zipping through town on your scooter. It’s a perfect design for this brand.

Vespa Brochure Design

Which is your favorite brochure design?

Author’s Bio: Brian Morris writes for the PsPrint Design & Printing Blog. PsPrint is an online commercial printing company. Follow PsPrint on Twitter @PsPrint and Facebook.

Corporate Brochure Designs for Norwegian Company

A while ago I was contacted  through my website by the Managing Director of a Norwegian company called Auto-Maskin. Although the company is Norwegian where most of the staff are based, the Managing Director (British) was actually based locally to me. Auto-Maskin is a company that produces monitoring systems for the marine industry amongst others. After an initial meeting, and providing quotes for various elements I was given the project to design the new corporate brochure.

The Managing Director briefed me in person and I was pleased to find he had also collected samples of the corporate brochure designs of his competitors and told me what he liked and disliked about each of them. This is incredibly helpful as it gives you a real visual “feel” of what the company is looking for.

I started by brainstorming with mind maps and then sketching ideas, I worked through the ideas that I thought were best and started working these up on the computer.

Option 1
The logo for Auto-Maskin has an “O” which has been made into an on switch and I decided to make it look as though a finger had activated the button to show all the features of the system.

Option 2
Using imagery of a circuit board I combined this with a crashing wave to convey the idea of controlling the oceans.

Option 3
Using the shape of the “a” from Auto-Maskin as a picture holder I formed a layout showing the product and ships it is used in, with an abstract wave effect at the base.

The final corporate brochure design was based on option one with the introduction of the circuit board from two.

Following on from this I produced screen savers, range brochures, product sheets, adverts and an exhibition design based on the same theme.